The idea came out of a conversation with a friend who'd been on dating apps for a year with zero matches. He was a perfectly normal-looking guy, but his photos were awful. Shot at arm's length, in bad light, one with a fish, the classic playbook. The photos were the whole problem.
The AI photo generation space had been exploding. The pieces to build a proper dating-profile photo generator existed: face-preserving diffusion models, a reliable payment processor, and a growing willingness to pay for one-time AI things that solved a specific problem.
I wanted it to feel nothing like a subscription trap. One price, no account, a permanent results link you can bookmark. The onboarding is long on purpose (fifteen questions) because the answers tune the photos to the actual person instead of producing a generic pack.